BE SMART – Use Google Friend Connect to Your Advantage.

Are you using the Google Friend Connect Gadget on your blog?

You should be.

Not just because Google has recently added a bunch of new features to make GFC an even better product, but because used correctly it can actually help you build your business.

I have talked before about my new found love for all of the Google products out there. I think they are amazing time savers, and ways to organize your life (both business and personal). With all of the changes that Google is implementing as they become a social network, for example - the new Gwave, they will also become valuable tools to maintain your business, and increase your bottom line.

Google Friend Connect has been around for a while. When it was first released, there was a craze to add the gadget and start growing a community and making friends. But after some time (and because nobody really knew what to do with it) the fascination faded, and people started taking the GFC gadget off their page.

So basically, how it works is that Google is going social, and GFC is becoming an increasingly important piece of the Google Social puzzle. Putting it on your website or blog now, in conjunction with learning how to properly use it to your advantage will enable you to grow your site. You will be one that already has a good grasp on the new way of doing business. You will have already started to grow your community while your competition is still trying to figure out what this new way of business is all about.

But in order to do that, you need to learn all about the products, and how you can use them to your advantage.

The easiest way to do that, is to have someone who has that knowledge share it with you. Why re-invent the wheel?

Chris Lang (Named the #1 Google Friend Connect Authority by Jack Humphrey) is a programmer, who happens to have an overly curious fascination with all things Google. He has the knowledge that we need, and he is willing to share it with us.

It starts with the Google Friend Connect Gadget. This is how you start to grow your community. Meet new contacts and friends that are real people, and that have the same kinds of interests that you do. These people will be much more targeted than the kind you find on the other social networks like Twitter or Facebook.

Chris will show you how to set things up so that you can meet people that you have targeted to have the same kinds of interests as you, and he will show you what to do after you have found them through the GFC gadget. All of these Google products will be working with each other seamlessly to help you build a strong network of real people that are interested in what you have to say, and the products that you feel will benefit them.

The old way of doing business through huge numbers of traffic, where only a small number is actually interested and converting into a sale, is long gone. People want to know who it is they are doing business with. They want to be able to talk to you, and ask questions. No longer will your business survive with a faceless site, and a good squeeze page.

I am one of Chris' students. When I got back online a few months ago, I could see that this was the next big game changer, and so I searched and found Chris. He really knows what he is talking about, and really does want to help you succeed in your business. I certainly haven't learned all of what needs to be learned yet, but I am on my way to finding a great community, and group of people that have the same interests and needs as I do. That's why I felt like I wanted to share this with you all, because I know it is the kind of information that you need to take your site to the next level.

Take the time to add a Google Friend Connect Gadget to you blog. But even more than that -- Be Smart, and take the time to learn how to use GFC to your advantage.

Hope that helps,